The automotive supply chains industry has long been a frontrunner when it comes to adopting cutting-edge technology. From robotics on the assembly line to AI-driven design, automakers are investing heavily in supply chain digitalization. Yet a recent study highlights a crucial gap: many companies are still struggling to truly understand and manage their logistics costs.
High Hopes for Digital Supply Chains
Consulting firm Emporias recently conducted a poll of 100 logistics managers in companies with more than 500 employees. Most believe that optimizing supply chains can yield significant cost savings. Given the automotive sector’s wide network of suppliers, complex delivery systems, and product variety, there is clearly a high expectation: about two-thirds of managers expect savings potential to be “very high,” and most of the rest expect it to be “high.”
The Reality: Potential Rarely Realized
But high expectations often go unfulfilled. Emporias Managing Director Oliver Ohlen said, “The digitalization of the supply chain is no guarantee that logistics costs can be better managed.”
In 2025, external cost pressures are making this issue more urgent. Rising tariffs on automotive imports (for example, U.S. imports of automobiles now face about 25% tariffs as of April 2025) are increasing input and logistics costs. (AP News) Companies are also grappling with tariff stacking (where components, materials, and finished goods all incur layered tariffs), supply delays, and unpredictable regulatory burdens. These external forces expose the shortcomings of many firms’ cost modeling systems. (Automotive Logistics)
A Weak Point: Data Processing and Digital Maturity in Automotive Supply Chains
Emporias found that data processing is a major weak point in auto supply chains: a lack of computational models that quantify overall costs, including inter-dependencies in logistics and transport systems.
Recent surveys in 2025 confirm that many firms remain in early stages of digital maturity. Only about 21-26% report being “fully mature” in digitalization across value chain roles like supply chains/tier suppliers. Most firms (60-65%) are still in early adoption or planning phases. (Automotive Manufacturing Solutions)
Likewise, nine in ten automotive managers polled by Emporias say they don’t have comprehensive, up-to-date information on logistics operations, and 75% say digitally captured data is not processed correctly or used for optimization. Much of the problem lies in inconsistent reporting from suppliers and service providers, combined with legacy systems that are not built for flexibility under volatile trade conditions.
Systems That Don’t Fit the Task
Most automotive managers also report that the systems used by controlling departments are not fit for purpose. In 2025, such inadequacies are amplified by the trends of nearshoring, trade policy disruption, and electrification transitions. For example, nearshoring (shifting production closer to the market) is increasingly used to avoid tariff exposure, reduce transit time and mitigate risk. (Supply Chain Brain)
Companies that are not digitally mature struggle to adjust costs and supply strategies in response to these external shocks. They also find it harder to factor in raw material volatility (e.g. rare-earths for EVs) and compliance with trade agreements (e.g. USMCA in North America). (C.H. Robinson)
Moving from Insight to Action
The takeaway is clear: digitalization is just the beginning. To achieve real cost transparency, automotive firms in 2025 must not only collect data, but also:
- Develop computational models that include tariffs, lead times, supplier variability, and material cost fluctuation
- Raise digital maturity across all tiers (suppliers, service providers, internal logistics) so information flows smoothly
- Design systems resilient to trade policy changes, supply disruptions, and electrification supply constraints
Leaders who succeed will be those who turn data into insight and then into actionable strategy.

Drive Your Supply Chain Forward
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Frequently Asked Questions (FAQs)
- Why is cost transparency important in automotive supply chains?
Cost transparency allows automotive companies to understand the true expenses behind logistics, transportation, and supplier relationships. With clear insight, managers can identify inefficiencies, reduce waste, and improve profitability. - How does digitalization help supply chain management?
Digitalization introduces real-time tracking, advanced analytics, and data-driven decision-making. These tools streamline operations, improve forecasting, and enable faster responses to market changes, ultimately cutting costs and boosting efficiency. - What challenges prevent companies from realizing the benefits of digital supply chains?
The main challenges include poor data processing, lack of comprehensive computational models, inconsistent supplier data, and outdated systems that aren’t built to handle complex logistics networks. - What steps can automakers take to improve supply chain cost control?
Automakers should invest in robust data governance, integrate supplier systems for seamless data flow, and implement advanced analytics platforms. Collaboration across departments and with external partners is also critical. - How can Hanhaa Supply Chain Solutions help?
Hanhaa SCS provides real-time tracking technologies and actionable analytics tailored to the automotive industry. By delivering accurate, up-to-date insights, Hanhaa helps companies optimize their logistics operations and achieve true cost transparency.